01
01The Taste Graph
When you meet Rex, it asks a 60-second quiz. It computes the exact intersection of your specific friend group.
Add Rex
Not an app. A contact.
Stop deciding.
Ask Rex.
Rex is the friend in your group chat who always knows the move. It lives in iMessage, learns your crew's vibe, and turns "idk what do you wanna do" into a booked plan.
The Insight
The invite is solved.
The industry solved the easy part: the invite. But plans don't die at the RSVP. They die upstream, in the group chat.
"idk, what do you want?", three Google Maps links, a Beli screenshot, and then silence. Nobody RSVPs to a party that never got decided.
The Behavior
Rex lives where
the decision happens.
WTM?
02"WTM tonight?"
Text Rex. It reads the room, intersects everyone's tastes, filters by what's open now, and proposes 3 spots.
4x
03The Viral Loop
Add Rex to a chat. It texts your friends to learn their tastes. They add Rex to their other chats.
cal
04The Expansion
Once Rex is the group's default concierge, it handles birthdays, trips, and ticketed events.
The Moat
Software couldn't
get the whole group in.
Rex gets them for free.
Every new friend onboarded enriches the data network effect. Rex knows what "the vegetarian, the bourbon guy, and the one who hates loud places" want.
